With the accelerated growth of eCommerce, the marketplace has become much more competitive. The successful fulfillment of a customer’s order can bring you repeat customers. On the other hand, delays, mix-ups, and damaged goods can mean bidding goodbye to customers forever.
The gap between failure and success lies in partnering with logistics companies that prioritize your business and your customers.
The logistics industry, which is expected to grow to $380B by 2025, is leveraging technology to offer superior service and bring efficiency, transparency, and accountability to the process.
Tech-enabled logistics companies like Porter offer the full spectrum of truck rentals, on-demand delivery, packers and movers, last-mile logistics, as well as middle-mile logistics across B2B, B2C, and D2C services. Partnering with the right logistics company can give your business a competitive edge with customers and clients. Here are some tangible ways in which efficient logistics companies positively impact your business’s reputation and bottom line.
1) Top Logistics Companies Prioritize the Customer:
The cost of acquiring new customers is an expensive process. Businesses spend millions of dollars securing them in a highly competitive market. Yet, it’s very easy to lose a customer based on poor service, even if the product is superior.
Receiving products on time and making it a seamless process leaves a positive impression on the customer’s mind. This is where logistics companies play a role in delivering operational efficiency.
A logistics for a business partner such as Porter ensures that customers receive their packages on time, in perfect condition, and without mix-ups and damaged goods.
2) Reduces Labor Costs:
Businesses today are looking for ways to reduce human intervention when it comes to the logistics life cycle due to high levels of attrition and the cost of manual handling.
Tech-enabled logistics companies offer robust online platforms that can be operated from one’s smartphone and help business owners track all deliveries end-to-end, place new orders, and keep track of completed tasks at all times. Businesses can place, track, and cancel orders with ease using Porter’s robust platform.
This also involves valuable data that helps businesses plan deliveries, pick-ups, and placement of orders better.
3) Faster Processing and Delivery:
Customers today are looking for deliveries to be made literally, yesterday.
In this scenario, businesses offering shorter delivery timelines, same-day, instant delivery, and one-hour deliveries have a competitive edge.
Tech-enabled logistics for business offers a high level of accountability and understanding of the difference that a few hours can make to a customer’s expectation.
Platforms such as Porter are constantly innovating and building features to meet the needs of business partners and their customer expectations with the instant availability of vehicles of varied types and sizes.
4) Reduces Failed Deliveries:
Failed deliveries are a common occurrence in sectors such as eCommerce. The reasons could be innumerable—no one is home, inability to find the location, incorrect address.
Failed deliveries not only cost companies their business, they leave behind a host of dissatisfied customers who will not be returning customers.
An efficient logistics business leverages technology such as geocoders, offering live ETAs to customers, delivery during customer-preferred time windows, and rescheduling and canceling orders on the go.
No wonder a high first attempt delivery rate (FADR) is a sign of efficient, data-driven logistics.
5) Real-Time Tracking:
As a business owner, you’ll want consistent real-time visibility on all deliveries at any given time.
Logistics for business platforms like Porter understand the value of this information to businesses and make it available at all times. This empowers businesses to make changes, cancel, or reroute deliveries based on real-time needs. It expedites your exception handling ability based on real-time alerts.
6) Best Prices:
Sometimes even basic business requirements such as a truck hire turn out to be a cumbersome process.
A tech-enabled logistics platform enables not only instant bookings but also transparent pricing. One can look up the best price for needs such as bulk deliveries, business couriers, cargo transport, and last-mile delivery, and track the entire process, from booking to delivery.
7) Role of Technology in Logistics for Business:
Automation, blockchain technology, Artificial Intelligence, Machine Learning, the Internet of Things, and Transporation Management Systems will all play a key role as the logistics for the business sector advances.
When choosing your logistics partner, ensure that technology plays an instrumental role in their delivery and access mechanism.
You should be able to perform bookings, cancellations, tracking, and mapping via your smartphone. The platform should also offer multiple options, features, and payment models that suit your needs. This is the backbone of a modern logistics business. As your experiences enhance, you get the opportunity to make more data-driven decisions.
The Takeaway
The tech-powered evolution of logistics companies is disrupting logistics management as we know it. It is helping businesses save on costs and elevate customer trust. It has reduced manual interventions and enabled businesses to stay efficient and accountable, even as they scale.
More business owners and managers now recognize the importance of partnering with a credible tech-enabled logistics partner to consolidate and grow their market share in their sector.
Porter, India’s largest marketplace for intra-city logistics, helps companies with last-mile and first-mile deliveries. The platform offers a wide range of solutions to businesses, ranging from on-demand transportation and real-time visibility to supply chain management. Porter’s interventions translate to efficiency and savings on logistics costs. Learn more about Porter.
